Boutique Boom

Shoreditch’s retail landscape is undergoing a radical transformation in 2026, as high-tech concept stores and expansive lifestyle flagships redefine the neighborhood’s independent spirit.
The NikeSKIMS “Modern Ballerina” Takeover

Fitness meets the front row as Nike and SKIMS unveil their “Modern Ballerina” collection in London, blending high-performance tech with the fluid elegance of dance.
Twiggy Returns to Burberry

Sixty years after she defined the “Swinging Sixties,” Dame Twiggy Lawson returns as the face of Burberry’s Summer 2026 campaign, bridging heritage and modern British luxury.
HACKNEY120: Wardrobe Happy Hour Opens Avant-Garde Designer Hub

Wardrobe Happy Hour has launched its first brick-and-mortar store, HACKNEY120, in Shoreditch, bringing a highly curated edit of directional, preloved designer fashion and a celebration of fierce individuality to East London.
The Knight Before Christmas: Burberry Unveils Star-Studded Festive Campaign

Burberry has launched its spectacular 2025 festive campaign, ‘’Twas The Knight Before…,’ featuring a constellation of British stars led by Jennifer Saunders and Rosie Huntington-Whiteley in a celebration of the classic, chaotic British Christmas party.